I got to layout/design the upcoming 24-page City Hall Matters, an on-off LGU magazine. I was given few days to finish the load but articles and stories keep changing and came late (not to mention how difficult sometime to fit text and photos into a given page with specific requirement) even with hand-drawn layout. Need to stall an application dev (in MSAccess) currently stuck with as it require a roll-out come 7 days. Few days zapped but I wasn’t satisfied with images on hand for a cover design instead I took one image over the web as sample to impart how I perceive as a good cover (a picture of confident kid/s ready for first day school). I presented the final draft but minutes later my frustration rises, he wanted a cover with content and will jump (carry over) to pages — AHHHH! All along he wanted a NEWSLETTER/TABLOID concept … AGGHH! Likewise mentioned that my cover was too TIME (talking about irony – the magazine was my inspiration).
David Merrill, a former TIME art director says that … [on cover design] “it’s the most important page of the magazine…A cover is ad for that magazine – it provides its personality.” I did what I believe is the most important in designing covers … keep researching and surround myself with some of the best designed cover (D&G, Newsweek, The Economist, National Geographic and Time) … and try copying what a professional (designer) would do.
To read the magazine – my design version here . You may comment too!